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Brand Loyalty Survey Results

Fill out the form to download the free brand loyalty survey results.

Which brands are consumers most loyal to
and why?

In this new age of the empowered, connected consumer where word of mouth yields unparalleled influence, the importance of brand loyalty is paramount in driving revenue and profitability.

The Brand Loyalty Survey was conducted between March 7 and March 19, 2012 to discover which brands consumers are most loyal to, why, and how they show their loyalty.

The findings underscore the critical role of reliable products, superior customer service and rewards programs on consumer perceptions, buying habits, and advocacy.